Develop packaging for Cal-Organic Farms to support refreshed brand as well as various new items.
• Create a look and feel for Cal-Organic’s value-added and commodity items that separated it from competing
• Develop packaging for new items that supported the core product family but also uniquely distinguished them
• Support the packaging with trade and consumer marketing materials both in print and online
The packaging helped cement Cal-Organic’s position in the market as a trusted brand by retail partners and consumers.
The Kennedy Organization