When BCCOWW wanted to take their brand to the next level, this unique consumer products company partnered with TKO, working closely on the product concept. TKO led brand strategy, product positioning, messaging, and packaging development from structural design through final graphics. The results: You’ll find the Lounge Lizard in Bed, Bath & Beyond stores nationwide (and beyond!). TKO subsequently worked with BCCOWW on the successful launch of the company’s new line extension to their unique waffle makers.
The Kennedy Organization